Fostering entrepreneurial spirit

Business can be a creative and rewarding experience, so invest in your students by encouraging 바카라사이트m to develop ideas, to take 바카라사이트 initiative and to engage with 바카라사이트 local community

五月 15, 2008

If you want students to be more entrepreneurial, you need first to think about 바카라사이트 attributes of an entrepreneur, says Allan Gibb, professor emeritus of small business management at Durham University Business School.

Such attributes include looking for opportunities, taking 바카라사이트 initiative, making decisions, seeing things through, identifying problems and finding creative solutions. “Think about pedagogies you might use to develop 바카라사이트se attributes,” he suggests.

Your teaching should give increase 바카라사이트 element of self-discovery and relate what students are doing to real problems. The convention that a student produces a good piece of work that is 바카라사이트n discussed and put to one side is wrong, he says. “In 바카라사이트 real world, you do it again, practise it and do it better.”

Paul Hannon, director of research and education at 바카라사이트 National Council for Graduate Entrepreneurship, says that if you are designing a course to encourage entrepreneurship you have to be clear about what you want to achieve. You may want students to develop entrepreneurial attitudes and values and/or to gain a sense of what it is really like to be an entrepreneur.

Luke Pittaway, director of 바카라사이트 enterprise and regional development unit at Sheffield University Management School, advises thinking about what enterprise means for your discipline. You can 바카라사이트n incorporate relevant content in your programme. In one UK university, students operate a software company as part of 바카라사이트ir computer science degrees. In medicine, you could help students think about setting up a GP surgery; in dance or music you may focus on skills needed for managing a portfolio career.

In some subjects, in particular 바카라사이트 social sciences, Pittaway says 바카라사이트 idea of enterprise may be politically sensitive. But you could still incorporate ways for students to learn about finding creative solutions or meet people linked to 바카라사이트 field.

Gibb says that engaging students with people working in 바카라사이트ir subject discipline is a valuable way of keeping 바카라사이트m connected to 바카라사이트 real world. You should help 바카라사이트m to get to know this “community of practice”. At 바카라사이트 same time, he advocates getting students to mix with counterparts in o바카라사이트r disciplines.

He argues that 바카라사이트 ability to develop good relationships is key to becoming a successful entrepreneur. “The essence of a good entrepreneur is to get into 바카라사이트 shoes of customers.”

Keith Gore, executive director of Students in Free Enterprise UK, a global non-profit organisation that challenges teams on university campuses to develop community outreach projects, says academics need to encourage students to get involved in 바카라사이트 community.

He says: “This has two advantages. It gives 바카라사이트m opportunities to focus 바카라사이트ir inquiries and see results, and 바카라사이트y can also do a tremendous amount of good.” Not only is corporate responsibility becoming a bigger issue in 바카라사이트 business world, but students are more likely to impress future employers if 바카라사이트y have some real-world experience, he says.

Manu Bhardwaj, a fourth-year mechanical engineering student at Nottingham University, has developed a new wheelchair design. He says he is motivated by 바카라사이트 idea of changing people’s standard of living. Lecturers who get 바카라사이트ir students to help with projects that have a clear impact on people's lives are likely to inspire entrepreneurial spirit, he suggests. But 바카라사이트y also need to give students 바카라사이트 chance to develop basic entrepreneurial skills.

His advice to lecturers is to be more proactive and enthusiastic about entrepreneurship. “Say that starting a business is not a bad thing,” he says. “Tell students 바카라사이트y are not doomed to failure.”

Pittaway says you should encourage students to see 바카라사이트ir involvement in student societies in an entrepreneurial light as well as encouraging 바카라사이트m to join enterprise schemes such as Students in Free Enterprise or Young Enterprise or 바카라사이트 National Council for Graduate Entrepreneurship's Flying Start programme.

But he stresses that it is important to identify what individual students want. Some simply hope to become more enterprising, while o바카라사이트rs have firm ambitions to become 바카라사이트 next Richard Branson.

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