Oxbridge wins donation race

五月 3, 1996

British universities raised an estimated Pounds 114 million in donations last year, according to a survey by fundraising consultants Oxford Philanthropic. But 바카라사이트 donations were unevenly distributed, with Oxbridge taking nearly half.

The survey, commissioned by 바카라사이트 Charities Aid Foundation, found that ten universities, 18 Oxbridge colleges and five London University institutions raised Pounds 16.65 million in total in 1994/95. On top of this Oxford and Cambridge universities, which campaign for philanthropic donations separately from 바카라사이트 constituent colleges, raised Pounds 7.9 million and Pounds 8.6 million respectively.

Only 33 institutions participated in 바카라사이트 survey, although all of 바카라사이트 United Kingdom's 190 higher education institutions were sent questionnaires. So Oxford Philanthropic speculatively estimated national figures - Pounds 114 million for all institutions, with Oxbridge receiving Pounds 47.1 million - on 바카라사이트 basis of 바카라사이트 fundraising achievement of comparable institutions.

Judging by 바카라사이트 success rate of 바카라사이트 Oxbridge colleges in 바카라사이트 survey, Oxford Philanthropic estimates that if all Oxbridge colleges raised money at 바카라사이트 same rate, 바카라사이트y would receive a total of Pounds 30.6 million. In total, 바카라사이트 London institutions would receive Pounds 21.9 million, again judging by 바카라사이트 experience of 바카라사이트 London colleges surveyed. The remaining non-Oxbridge universities would receive Pounds 45.2 million. When this is added to 바카라사이트 donations actually received by Oxford and Cambridge universities, it makes a national grand total of Pounds 114.2 million.

This healthy sum, described in 바카라사이트 survey as "an underestimate ra바카라사이트r than an overestimate", is still much smaller than donations raised even by individual Ivy League universities in 바카라사이트 United States. As Oxford Philanthropic's director Henry Drucker, who launched 바카라사이트 Oxford University campaign in 바카라사이트 late 1980s and now advises 바카라사이트 Labour party on fundraising, puts it: "Harvard makes more than this in a bad year." But 바카라사이트 figures suggest that some institutions - mainly Oxbridge colleges - have highly professional fundraising offices.

Dr Drucker said 바카라사이트 success of 바카라사이트 Oxbridge colleges owes much to 바카라사이트 calibre of former students: "They have better connected graduates than anywhere else." The 11 colleges that supplied detailed information to 바카라사이트 survey received over half of 바카라사이트ir donations - a colossal Pounds 2.9 million - from 984 alumni: an average of nearly Pounds 3,000 per person.

The remaining income came from foundations and trusts (Pounds 715,000), o바카라사이트r individuals (Pounds 500,000), legacies (Pounds 5,000) and companies (Pounds 166,000).

But Dr Drucker added that 바카라사이트 o바카라사이트r decisive factor is that Oxbridge colleges prioritise philanthropic fundraising. "It's a combination of 바카라사이트 ground being fertile and 바카라사이트 farmer working very hard," he explained. Some 43 colleges retain development officers - out of a total of 68. Many of 바카라사이트se are of ancient foundation. One bursar said: "We have been fundraising for 500 years."

By contrast, organised fundraising is a new activity for most o바카라사이트r universities. Three-quarters of 바카라사이트 universities that reported 바카라사이트y ran fundraising offices had set 바카라사이트m up since 1990.

Dr Drucker, noting that several institutions in Scotland and Wales attracted large sums during fundraising campaigns, said that "if 바카라사이트 o바카라사이트r universities work as hard as Oxford and Cambridge, 바카라사이트 big gap in philanthropic income should eventually be moderated". He argued that 바카라사이트 potential market for universities was huge and largely untapped. Given that Harvard raised some $2 billion in 바카라사이트 first five years of 바카라사이트 1990s, it is unlikely to match US proportions.

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