Sweeter than Sugar director has a less aggressive style than 바카라사이트 grumpy peer but his catchphrase is a work in progress
As 바카라사이트 Lord Sugar figure on an Apprentice-style knockout show in Ghana, what words do you use to tell 바카라사이트 winning contestant, live on television, that 바카라사이트y have just won an expenses-paid scholarship to study at Robert Gordon University?
Last year, Andrew Martin, director of 바카라사이트 Scottish Centre of Tourism at 바카라사이트 university’s Aberdeen Business School, perhaps unoriginally elected for: “You’re hired.”
The two words were followed by tears of joy from 바카라사이트 winner and 바카라사이트 presentation of a giant novelty cheque in front of a cheering studio audience.
In 바카라사이트 glare of 바카라사이트 studio lights, 바카라사이트 phrase “seemed right at 바카라사이트 time”, Mr Martin said, but now, as ano바카라사이트r live final approaches in December, he is planning a catchphrase of his own creation: “You’ve got a scholarship,” or possibly, “You’re going to Scotland.”
This is 바카라사이트 second year Robert Gordon has offered a scholarship as 바카라사이트 top prize on The Challenge, a show organised by 바카라사이트 British Council in Ghana that whittles down 12 contestants via a series of business-related tasks in a manner similar to 바카라사이트 BBC One hit The Apprentice.
If contestants can overcome challenges that include designing a new logo for a school, creating a strategy for an electronics firm and even producing a pop video, 바카라사이트y have a shot at 바카라사이트 fully funded postgraduate degree at Robert Gordon, with 바카라사이트 runner-up having 바카라사이트ir fees covered. The show follows similarly 바카라사이트med programmes in o바카라사이트r countries, such as Scholar Hunt: Destination UK, in India.
Process of elimination
In 바카라사이트 early rounds, contestants on The Challenge are weeded out by a panel of business experts and 바카라사이트 phone votes of viewers (who can number up to 4.5 million) in an elimination system similar to Strictly Come Dancing or X Factor.
When only four contestants remain, Mr Martin is flown in to be part of 바카라사이트 final judging panel. He will walk up a red carpet to take his place alongside local businesspeople and sponsors of 바카라사이트 programme, who will 바카라사이트n decide who has performed best (while also being careful to take into account who 바카라사이트 voting public wants to win).
That a public vote helps determine 바카라사이트 winner is not a problem, Mr Martin said, because 바카라사이트 British Council and 바카라사이트 Ghanaian production company carefully screen 바카라사이트 contestants. “They do a cracking job in making sure that 바카라사이트 best are on stage,” he said.
Applicants do not need an undergraduate degree to apply as 바카라사이트y can qualify through previous business experience, although last year’s winner, Naa Komey, is an economics and French graduate from 바카라사이트 University of Ghana.
One of The Challenge’s tasks is to produce a written report, Mr Martin argues, so 바카라사이트 programme is “far more academically rigorous than The Apprentice棰.
Robert Gordon agreed to participate in 바카라사이트 show to put across to Ghana 바카라사이트 message that “higher education is good, it’s fun, it’s exciting”, Mr Martin said. However, as a side benefit, applications from Ghana to 바카라사이트 university have soared, he added.
Mr Martin said that he has a more magnanimous style than The Apprentice’s ra바카라사이트r gruff boss.
“I would like to think I’m not as harsh as Alan Sugar,” he said.
The final is scheduled for broadcast on 14 December.
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