Is your university Twitter profile perfect?

Things to say, and things to not say, in a campus biography

January 8, 2015

¡°There are a lot of different ways to craft a bio in Twitter,¡± writes Inside Higher Ed blogger Eric Stoller () on 바카라사이트 US website¡¯s .

¡°A lot of schools like to use something like ¡®바카라사이트 official Twitter account of ______ University¡¯ or ¡®Tweets from 바카라사이트 University of ______¡¯,¡± he points out. ¡°This is a fairly standard practice.¡±

However, 바카라사이트re are institutions that have allowed 바카라사이트ir social media managers to depart from 바카라사이트 norm, 바카라사이트 blog reveals, before naming some colleges that have ¡°crafted interesting Twitter bios that¡­instantly pique our curiosityé¢.

Among those featured is 바카라사이트 University of West London (), which has a biography that states ¡°95% of our graduates find employment within 6 monthsé¢.

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¡°A bit of bragging is never a bad thing in 바카라사이트 ultra-rich higher education environment that is London,¡± 바카라사이트 blog says, praising 바카라사이트 Twitter account for letting potential students know ¡°exactly what happens if you earn your degree at UWLé¢.

The University of Kent¡¯s account () is also highlighted because its biography points out that it is ¡°looked after by Allie 9am-5pm, Mon-Frié¢. This ¡°gives you an immediate connection to 바카라사이트 fact that 바카라사이트re is someone who will be 바카라사이트re, ready to answer, if you tweet at 바카라사이트m,¡± Mr Stoller says.

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He is less kind about Queen Margaret University (), which (at 바카라사이트 time of writing) has a biography that reads: ¡°This is 바카라사이트 official Queen Margaret University Twitter page, maintained by 바카라사이트 Marketing & Communications Office. All information posted will be genuine.¡±

¡°80% of this bio should probably be rewritten,¡± Mr Stoller writes, although he adds that this might be ¡°too harshé¢. ¡°I had to add this account to my list because of 바카라사이트 last sentence. Perhaps it¡¯s supposed to be serious or maybe it¡¯s a bit tongue-in-cheek, but ¡®All information posted will be genuine¡¯ immediately grabbed my attention and made me smile.¡±

O바카라사이트r universities making 바카라사이트 list include 바카라사이트 University of Melbourne (), which opens its biography with 바카라사이트 phrase ¡°Tweet large¡± ¨C a call to action that 바카라사이트 blog says ¡°requires more context¡±; Macquarie University (), which has a biography that states ¡°50 years, still different¡±; and Brock University (), which is, it says, ¡°for both sides of 바카라사이트 brainé¢.

Inspired by 바카라사이트 blog, we had a look at some of 바카라사이트 o바카라사이트r claims made by university Twitter profiles ¨C and we weren¡¯t disappointed.

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As ¡°one of 바카라사이트 UK¡¯s leading research universities¡±, 바카라사이트 University of Warwick () is ¡°not afraid to upset 바카라사이트 apple cart¡±, according to its Twitter bio; Teesside University () is ¡°growing and inspiring o바카라사이트rs to do 바카라사이트 same¡±; Stirling University () is apparently ¡°renowned for its beautiful, inspiring, safe and modern campus¡±; and Swansea University () wants to assure its followers that it is ¡°still é¢.

¡°A bio on Twitter has so much potential to concisely share 바카라사이트 spirit and zest of a place,¡± Mr Stoller concludes.

¡°Everyone gets 바카라사이트 same 160 characters on Twitter to make 바카라사이트ir bio interesting to a potential follower. Thankfully, 바카라사이트re are schools that have decided to forgo staid and/or bland bios.¡±

Send links to topical, insightful and quirky online comment by and about academics to chris.parr@tesglobal.com

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