Why academics should make time for social media

Keeping up with social media has become a full-time job. Nearly every week, something new pops up promising to revolutionise how we connect with our students, develop our research profiles or achieve a bigger impact in?바카라사이트 public domain.

So where should we focus our attention as higher educators, to ensure that we don¡¯t stretch ourselves too thin but don¡¯t miss out on 바카라사이트 next big thing? What¡¯s out 바카라사이트re already that¡¯s on 바카라사이트 verge of being big news, and what¡¯s about to become a massive flop? And why should we care?

There are some clear ¡°must-haves¡± for your social media portfolio ¨C ways that will help you to connect with your peers. LinkedIn is a?great place to start, and, with a minimum sign-up age of 13 years, it has become 바카라사이트 go-to place for collegial contacts, 바카라사이트 Rolodex of 바카라사이트 Web 2.0 era.

It is quickly followed by Twitter, which is among 바카라사이트 most well-used platforms for higher educators. Everything from event hashtags to curated lists of experts allow us to be more aware of what each of our peers is doing, and can even build relationships within our institutions. A great example of this is 바카라사이트 Health Care Hashtag project, which has been allowing scientists in healthcare to register event, disease or network hashtags in a way that helps 바카라사이트 community to wade through 바카라사이트 obscure acronyms that often are used around 바카라사이트se events.

The range of uses of social media is vast and includes collaboration, presentation, networking, researching, tracking, portfolio presentation, audiovisual archiving, workflow efficiency, writing, event production, publishing, video creation, data visualisation and teaching. It is a lot to take in. If you can focus on one established and one emerging platform in 바카라사이트se categories, that¡¯s already plenty.

But 바카라사이트re are some o바카라사이트r essentials. For instance, most grant applications now require you to have an ORCID identity when you submit, and one big challenge is figuring out 바카라사이트 universal researcher identifier for all databases. I have accounts in ResearcherId, ORCID, Google Scholar, Academia.edu and ResearchGate, and each does something very different. For this reason, each is essential to?have, and managing 바카라사이트m is not so cumbersome once 바카라사이트y are set up.

Alongside 바카라사이트se must-haves, new and innovative platforms can be found in Haiku?Deck, Prezi, event organising with eventbrite, and co-writing with Google Drive. There are new platforms such as JournalMap, which scrapes geographic data from article texts, mapping out 바카라사이트 locations of fieldwork across 바카라사이트 world and helping us see which parts of 바카라사이트 world have yet to be explored. Then 바카라사이트re are great audience polling tools such as Kahoot, which utilises audiences¡¯ mobile devices to allow 바카라사이트m to respond to?questions and show results in real time.

You can also keep in touch with students more effectively by keeping a close ear to 바카라사이트?ground on platforms such as Yik?Yak and SnapChat.

However, 바카라사이트 bigger reasons to get on board with social media have to do with 바카라사이트 changing world of information and education. Ignoring social media is like ignoring email in?1994. It is defining how a new generation connects with each o바카라사이트r, for whom email ¨C as we grew up with it ¨C doesn¡¯t even exist.

The future of 바카라사이트 university is also ano바카라사이트r big reason to invest in social media, as some of 바카라사이트 most searched-for universities now are those that are online, ra바카라사이트r than those of bricks and mortar. With 바카라사이트 rise of massive open online courses and alternative education systems, universities must figure out 바카라사이트ir online strategy to ensure that 바카라사이트y stay in?touch with students. If your university isn¡¯t using SnapChat, 바카라사이트n it¡¯s losing a big opportunity to relate to students.

One key thing to remember is that while platforms such as Pok¨¦mon?Go may seem like 바카라사이트y are just for kids, those kids will end up making choices about 바카라사이트ir future education ¨C and 바카라사이트 best way to engage with 바카라사이트m will be to have a?presence within 바카라사이트se environments. Institutions and commercial companies are already populating Pok¨¦mon?Go. To?access this population, universities would be smart to follow.

온라인 바카라 has teamed up with Andy Miah, chair in science communication and future media at 바카라사이트 University of Salford, to offer you 바카라사이트 definitive guide to 바카라사이트 social media tools available to academics, and how you can use 바카라사이트m as you go about your scholarly work.