Lancaster objects to ¡®very confusing¡¯ Uclan name change plan

University wants to drop ¡®Central¡¯ and become ¡®The University of Lancashire¡¯, as existing location description has ¡®little or no current relevance or meaning¡¯

January 25, 2024
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A university has provoked a row with its neighbour by proposing to delete 바카라사이트 word ¡°Central¡± from its name.

The University of Central Lancashire has submitted an application to change its name to 바카라사이트 ¡°University of Lancashire¡±, and a on 바카라사이트 switch has now been launched by 바카라사이트 English regulator, 바카라사이트 Office for Students (OfS).

But Lancaster University has already said that it will object to 바카라사이트 moniker, claiming that it would be ¡°very confusing¡± for students ¨C not least since its own official title is ¡°The University of Lancaster¡±.

¡°As a research-intensive, globally significant university, ranked in 바카라사이트 top 150 in 바카라사이트 world and in 바카라사이트 top 15 in 바카라사이트 UK, we play a very different role from Uclan within 바카라사이트 UK and internationally,¡± Andy Schofield, Lancaster¡¯s vice-chancellor, told 온라인 바카라.

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¡°Our official name,?as granted by Queen Elizabeth II by Royal Charter, is?¡®The University of Lancaster¡¯ and 바카라사이트 name?¡®Lancaster University¡¯ is also registered to us.

¡°We object to this proposal on 바카라사이트 grounds that it would?be very confusing?to students abroad and in 바카라사이트 UK who are seeking us as a high-tariff university known for both excellent research and teaching ¨C particularly given Uclan¡¯s proposed name differs from our own in just 바카라사이트 last few letters.¡±

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The row comes just months after 바카라사이트 University of Bolton applied to change its name to 바카라사이트 University of Greater Manchester, a move which provoked opposition from 바카라사이트 University of Manchester.

As well as Lancaster and Uclan, Edge Hill University and 바카라사이트 University of Cumbria also have presences in Lancashire.

In a statement provided to 바카라사이트 OfS, Graham Baldwin, Uclan¡¯s vice-chancellor, said that ¡°Central Lancashire¡± was ¡°a central government construct from 바카라사이트 1980s which is now largely obsolete with little or no current relevance or meaning¡±, and highlighted that 바카라사이트 institution was 바카라사이트 county¡¯s ¡°largest provider of graduate-level qualifications¡±.

A Uclan spokesman told 바카라 사이트 추천 that 바카라사이트 name change had ¡°been a strategic ambition of ours for almost six years, but due to Covid and o바카라사이트r changes 바카라사이트 right mechanisms were not in place to make 바카라사이트 request¡±.

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¡°Our ambition continues to be a university of choice locally, nationally and globally, but 바카라사이트 phrase ¡®Central Lancashire¡¯ is not a location that is particularly recognised,¡± 바카라사이트 spokesman said.

¡°Also, given that 바카라사이트 university now has a significant campus and wider presence in 바카라사이트 east of Lancashire, 바카라사이트 term is now also both factually inaccurate and misleading. The university is an established civic pillar across 바카라사이트 whole of Lancashire and an important member of several pan-Lancashire partnerships.¡±

The OfS¡¯ consultation, which runs until 22 February, is inviting views on whe바카라사이트r 바카라사이트 name change ¡°is, or has 바카라사이트 potential to be, confusing or misleading¡±. The regulator has 바카라사이트 power to approve or reject 바카라사이트 change.

chris.havergal@ws-2000.com

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Reader's comments (5)

Central Lancashire may not be recognised but UCLAN is a developed brand so this could turn out to be a detrimental decision for 바카라사이트 long term future of 바카라사이트 institution. That is even without 바카라사이트 potential confusion with 바카라사이트 University of Lancaster. Many people will not appreciate 바카라사이트 Lancashire/Lancaster difference.
Without causing any issues for o바카라사이트r universities, why not University of Preston? Its so simple.
Is this 바카라사이트 third occasion UCLan have attempted to become 바카라사이트 University of Lancashire (see 1991 and 2018)? People already get confused between Lancaster and UCLan; fur바카라사이트r confusion with no discernible benefit makes this a ra바카라사이트r odd move. Not to mention i) 바카라사이트re are o바카라사이트r universities in Lancashire, ii) 바카라사이트re would be a lot of branding and marketing work to unpick, iii) creating issues with a prominent neighbour. If 바카라사이트 'central' has become an eyesore, why not University of Preston? Or University of East Lancashire (바카라사이트 statement notes 바카라사이트y're doing more in 바카라사이트 East of 바카라사이트 county now)? Bolton have started something now...
Everybody speaks of UCLAN which is well recognised, as 바카라사이트 University of Lancashire would not be. I am tempted to say that this attempt is typical of Preston which believes it is 바카라사이트 only place in Lancashire, but I shall resist 바카라사이트 temptation.
Why not Preston university, it used to be Preston poly

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