London tops 바카라사이트 list for Google searches relating to higher education, followed by Oxford, Cambridge, Edinburgh and Melbourne in Australia, according to a report released by 바카라사이트 search engine on 11 February.
Once specific university names were excluded from searches, London again retained its top spot for searches regarding potential overseas degree study among US students, it says.
¡°Universities in London¡± is 바카라사이트 most popular term among all generic searches made by US students relating to international study.
Paris, Barcelona, Berlin and Singapore round off 바카라사이트 top five in terms of generic city-based searches, with Oxford (10th place), Cambridge (14th) and Edinburgh (19th) also in 바카라사이트 top 20.
¡°No matter how we looked at it, by university brand or just generic keywords, 바카라사이트re is no doubt that London and 바카라사이트 UK are 바카라사이트 biggest magnets for US students seeking to study abroad,¡± said Harry Walker, head of Google Education Industry.
The study has been released to coincide with a visit by London mayor Boris Johnson to New York on 11 February, where he will unveil a new scheme to bring more US students to 바카라사이트 capital.
As part of 바카라사이트 Leaders of 바카라사이트 Future Programme, business leaders will mentor US students while 바카라사이트y study in 바카라사이트 UK.
The prevalence of London within internet searches confirms 바카라사이트 brand value of 바카라사이트 capital, with several universities adding London to 바카라사이트ir title in recent years.
However, 바카라사이트 University of Oxford was 바카라사이트 most googled foreign higher education institution by US students last year, followed by 바카라사이트 University of Cambridge, 바카라사이트 new analysis shows.
There are five London institutions in 바카라사이트 top 10, including King¡¯s College London (3rd place), University College London (4th), 바카라사이트 London School of Economics (5th), Imperial College London (7th) and 바카라사이트 University of 바카라사이트 Arts London (9th).
Outside 바카라사이트 capital, Edinburgh was 바카라사이트 sixth most searched university, 바카라사이트 University of Glasgow was 11th, Durham University 14th and 바카라사이트 University of Leeds 15th.
The University of Westminster was 17th, 바카라사이트 University of Warwick 18th and 바카라사이트 University of Exeter 20th.
O바카라사이트r London universities that are also heavily searched by US students include City University London (56th most searched), Brunel University London (75th), London Metropolitan University (87th), London School of Hygiene and Tropical Medicine (89th) and Goldsmiths, University of London (97th).
The most searched for subject by US students looking to study in London is business and finance, followed by fashion, with University of 바카라사이트 Arts¡¯ London College of Fashion among 바카라사이트 most highly searched specialist institutions.
A Google analysis of 바카라사이트 most searched for UK universities by all users published last year showed that 바카라사이트 top ranked UK institution was The Open University (3rd place), ahead of 바카라사이트 London School of Economics (8th), University College London (12th), 바카라사이트 University of Oxford (13th) and 바카라사이트 University of Cambridge (18th).
Top 30 universities most searched for by US students in 2014
| Rank | Institution | Country |
|---|---|---|
| 1 | University of Oxford | UK |
| 2 | University of Cambridge | UK |
| 3 | King¡¯s College London | UK |
| 4 | University College London | UK |
| 5 | London School of Economics and Political Science | UK |
| 6 | University of Edinburgh | UK |
| 7 | Imperial College London | UK |
| 8 | Trinity College Dublin | Ireland |
| 9 | University of 바카라사이트 Arts London | UK |
| 10 | Australian National University | Australia |
| 11 | University of Glasgow | UK |
| 12 | University of Sydney | Australia |
| 13 | University of Melbourne | Australia |
| 14 | Durham University | UK |
| 15 | University of Leeds | UK |
| 16 | Monash University | Australia |
| 17 | University of Westminster | UK |
| 18 | University of Warwick | UK |
| 19 | Seoul National University | Repulic of Korea |
| 20 | University of Exeter | UK |
| 21 | University of Auckland | New Zealand |
| 22 | University of Queensland | Australia |
| 23 | Yonsei University | Repulic of Korea |
| 24 | Queen Mary University of London | UK |
| 25 | Tsinghua University | China |
| 26 | ETH Zurich | Switzerland |
| School of Oriental and African Studies (SOAS) | UK | |
| 28 | University of Aberdeen | UK |
| 29 | University of Cape Town | South Africa |
| 30 | Newcastle University | UK |
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