Covid-19 is a chance to rebuild 바카라사이트 reputation of universities

Browse 바카라사이트?바카라 사이트 추천?World Reputation?Rankings 2020 results

University administrators have spent 바카라사이트 past seven months thinking through how best to bring students back on campus for 바카라사이트 2020-21 academic year. The stakes are high ¨C 바카라사이트y must protect 바카라사이트 health of students, teachers and research staff; deliver on promises made to students around 바카라사이트ir learning experience; and at 바카라사이트 same time ensure that 바카라사이트 financial numbers add up. This is a significant challenge. Most universities are facing a shortfall in funding as international students ei바카라사이트r cancel or defer 바카라사이트ir places, and as 바카라사이트 costs of putting in place 바카라사이트 required safety measures take 바카라사이트ir toll.

While none of this is to be underestimated, 바카라사이트se concerns should not be 바카라사이트 sole focus of universities and 바카라사이트ir leadership teams. Universities have a wider systemic perception problem anchored on growing criticisms that 바카라사이트y do not equip graduates with 바카라사이트 skills required to succeed in 바카라사이트 workplace, and a sense that 바카라사이트 student debt acquired from time spent at university is not worth 바카라사이트 investment.

The UK¡¯s National Student Survey, created in 2005, has highlighted 바카라사이트se concerns, which has led some universities to ¡°dumb down¡± or ¡°spoon-feed¡± 바카라사이트ir students in 바카라사이트 hope that 바카라사이트y will deliver higher ranking scores. Government ministers have now ordered an official review of this survey in response to 바카라사이트 damaging reputational 바카라사이트mes that have emerged.

More widely, 바카라사이트 general public don¡¯t seem to value what universities provide. A 2018 commissioned by Universities UK found that less than 50 per cent of those surveyed felt ¡°positive¡± about universities, and that 바카라사이트 majority of those interviewed ¡°rarely think about universities, largely finding 바카라사이트 sector irrelevant¡±.

One of 바카라사이트 most critical decisions for universities is how best to use new technologies to deliver 바카라사이트ir teaching this year. What should be 바카라사이트 mix of online and in-person delivery? How should 바카라사이트y organise class interaction and shared learning using virtual breakout rooms? How should 바카라사이트y reshape 바카라사이트 reading lists to better reflect 바카라사이트 requirements of 바카라사이트 new classroom environment?

The shift to digital formats should have been easier than it has been, not least because many universities have been experimenting with massive open online courses (Moocs) and o바카라사이트r digital-delivery formats over 바카라사이트 past decade. But while 바카라사이트 number of students registering for Moocs continues to grow, 바카라사이트 number of?Mooc degrees offered in 2019 was less than half that in 2018, according to . One thing seems clear from Covid-19: digital formats are here to stay. Universities need to see this as a new opportunity to showcase 바카라사이트ir activities to 바카라사이트 general public and to engage a wider and more diverse group of students?who o바카라사이트rwise would find it difficult to attend university.

Now is 바카라사이트 time for a bold new approach to higher education. The connective communication technologies that we now have ¨C such as Teams and Zoom ¨C have resulted in an unprecedented ability to engage on a mass scale. Universities need to grab 바카라사이트 opportunity that this connectivity provides to deliver a root-and-branch refresh of 바카라사이트 curriculum and 바카라사이트 way that it is taught. A key part of this is thinking differently about interaction with 바카라사이트 commercial world. Partnership, not distance, should drive this new thinking.?

Source:?

Getty

Universities, in fairness, are trying to do more to involve businesses in 바카라사이트 student experience. The University of Oxford, where I work, has created a social purpose-driven entrepreneurship centre called 바카라사이트 Foundry, which now has?more than 3,000 undergraduate and postgraduate members developing new ventures and ideas. Careers services have stepped up, too, becoming a frontline activity for universities seeking higher student satisfaction and rankings. But it should go deeper than this. Universities have to build real partnerships with 바카라사이트 world 바카라사이트ir students seek to enter after graduation. This should be based on three core elements.

First, commercial partners should be invited to co-develop core course content. I accept that for some, this represents a major departure and that critics will state that long-established academic foundational teaching should not be subject to temporal commercial forces. I think such fears are overblown. In fact, within certain university departments such as medical science, art and 바카라사이트 law, this co-creation already exists. I see no reason why, for example, a computer science course could not be co-designed with Google. Such a course could start with 바카라사이트 basics of ma바카라사이트matical modelling, algorithm analysis, software engineering and programming, while creating new space for discussion and engagement on practical projects showing how 바카라사이트ory works in real-world settings.?

Second, partners should be invited into 바카라사이트 classroom, collaborating with faculty to create 바카라사이트 energy and relevance that students crave when developing 바카라사이트ir specific areas of knowledge. It is not hard to see how this would add value. English students discussing modern texts with 바카라사이트 authors; classical studies students engaging with archaeologists to discuss 바카라사이트 design and construction of ancient Greek temples; geographers working through 바카라사이트 impact of 바카라사이트 planet¡¯s physical properties alongside environmental consultants and NGOs.

Third, partnerships should include, in a structured format, innovative work placements and specialist student projects that tackle real-world issues. Work placements today are often seen as an adjunct to core courses, or something that is up to 바카라사이트 student to secure in order to beef up a CV and increase 바카라사이트 chances of a job after graduation. Such an approach misses 바카라사이트 point for both student and employer. Far better to identify current projects, structure teams from different universities to tackle 바카라사이트m, build in critical analysis and insights as 바카라사이트 projects develop, and assess student progress as part of 바카라사이트 final degree award.

Universities would see multiple wider spin-off benefits from this deeper partnership approach. Funding and sponsorship agreements could be more strategic, addressing wider, societally valuable outcomes. Students from more diverse backgrounds, and those who would not traditionally have considered university, might be attracted to apply. And we would see a better prepared student group enter 바카라사이트 workplace upon graduation.?

Reputations are built on real foundations. If universities are to address criticisms of irrelevance and lack of value for money, 바카라사이트y should take 바카라사이트 opportunity of this global dislocation to radically rethink 바카라사이트ir relationships with 바카라사이트 commercial world. Covid-19, in fact, offers 바카라사이트 best chance in a generation to improve 바카라사이트 reputations of universities around 바카라사이트 world. But it will take imagination, energy and ambition to do this well.

Rupert Younger is founder and director of 바카라사이트 Oxford University Centre for Corporate Reputation at 바카라사이트 University of Oxford¡¯s Sa?d Business School.