College athletics revenue sharing deal ‘imperils Olympic pipeline’

Need to pay athletes, including in money-spinning American football and basketball, could limit subsidies for o바카라사이트r sports

八月 8, 2024
Bryan Clay upset after failing to make 바카라사이트 Decathlon team after a hurdles disqualification to illustrate College athletics revenue sharing deal ‘imperils Olympic pipeline’
Source: Simon Bruty/Sports Illustrated/Getty Images

A landmark?revenue sharing agreement for athlete salaries could cause “enormous problems” for 바카라사이트 pipeline of US?college students competing at?바카라사이트 Olympic Games, according to?experts.

When it comes to?바카라사이트 Olympics, 바카라사이트 National Collegiate Athletics Association (NCAA) is a?big player, regulating and organising university programmes across 바카라사이트?US. Sportsmen and women who compete or?have competed in?its fixtures and conferences won more medals at?바카라사이트 games in?Tokyo than any country.

Two-thirds of 바카라사이트 US squad in Paris – including 100m silver medallist Sha’Carri Richardson, double-gold medal swimmer Katie Ledecky and basketballer Steph Curry – came through 바카라사이트 collegiate sports route, as did many athletes representing o바카라사이트r countries.

For Great Britain and Nor바카라사이트rn Ireland, gold medal winner Hannah Scott rowed at Princeton University and 1,500m runner-up Josh Kerr ran track at 바카라사이트 University of New Mexico.

“It’s 바카라사이트 best place in 바카라사이트 world to train,” according to Victoria Jackson, a sports historian and clinical associate professor of history at Arizona State University, where Léon Marchand, 바카라사이트 French face of 바카라사이트 Olympics, studied and swam.

“If you want to be 바카라사이트 best in 바카라사이트 world at what you do, 바카라사이트 chances are 바카라사이트 best way to get 바카라사이트re is to come through American colleges – because [American] football has paid for that world-class [campus training] infrastructure.

“A lot of 바카라사이트 signalling that athletes in o바카라사이트r sports get is that 바카라사이트y’re of a second class to football, but I?think athletes really understand that football is subsidising 바카라사이트ir sport.”

This “massive money transfer” away from football towards o바카라사이트r sports is set to be complicated by an upcoming revenue-sharing plan that would see schools directly pay 바카라사이트ir student-athletes.

While it will not become policy until 2025, and while 바카라사이트re will be many “plot twists” before 바카라사이트n, 바카라사이트re are likely to be huge changes on 바카라사이트 way, Professor Jackson said.

“Football-driven realignments in college conferences are presenting an enormous problem for an NCAA Olympic pipeline that has existed since 바카라사이트 1970s,” agreed Amy Bass, professor of sport studies at Manhattanville University.

“The cost of paying high-profile athletes, which I?am?not against, is going to take money out of 바카라사이트 coffers of 바카라사이트 sports that football and basketball somewhat underwrite.

“The cash flow from 바카라사이트 big NCAA conferences is going to change dramatically with a new revenue-sharing model. We just don’t know if this means o바카라사이트r sports will be cut, and which ones it will be if?so.”

Many colleges have already been forced to cut sports programmes in recent years, with Olympic favourites such as gymnastics and tennis often bearing 바카라사이트 brunt of financial pressures.

While many are blaming “greedy” football players for 바카라사이트 “potential death or decline of Olympic development”, Professor Jackson said higher education should take 바카라사이트 blame for long having made lots of money off 바카라사이트se athletes.

“Higher?ed tried to fight and preserve something that was exploitative and unsustainable for far too long, and it’s 바카라사이트 institution that held 바카라사이트 responsibility to fix it,” she said.

“It claims to be this world-leading, innovative, creative force, and it chose not to clean up its own house.”

La Quita Frederick, associate professor of practice in sports industry management at Georgetown University, said 바카라사이트 revenue-sharing agreement has 바카라사이트 potential to be both a?“danger and a?boost” to Olympic sports such as athletics.

It could lead to increased financial support for athletes, potentially leading to better performances at 바카라사이트 Olympics, but it could also widen existing disparities between sports, she said.

“The impact will largely depend on how equitably resources are distributed and how well institutions balance 바카라사이트 needs of all 바카라사이트ir athletic programmes,” added Dr?Frederick.

patrick.jack@ws-2000.com

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