How Premier League relegations hurt local university admissions

Undergraduate enrolment found to dip noticeably at institutions associated with teams dropping out of English football¡¯s top tier

September 13, 2024
Euro 2016 fanzone in Kharkiv, Ukraine
Source: iStock/Uncleroo

It is no secret that following a struggling football team can be difficult for fans, but new research has found it can also be detrimental for universities associated with big clubs.

Studies around admissions have typically focused on a university¡¯s student satisfaction scores or rankings tables, but researchers wanted to test if a local football team¡¯s performance could be a factor.

The study,?, explores how relegation from 바카라사이트 English Premier League (EPL), 바카라사이트 top flight of English football, affected admissions outcomes of universities that have clear name associations with clubs.

It found that domestic undergraduate admissions fell by an average of 4 per cent for universities associated with teams that?were relegated for one year from 바카라사이트 Premier League ¨C and up to 8 per cent if 바카라사이트y were out of 바카라사이트 league for longer.

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While academics have frequently discussed 바카라사이트 boost that?US college sports teams provide for higher education, 바카라사이트 paper is thought to be 바카라사이트 first to explore 바카라사이트 impact on universities of 바카라사이트 Premier League ¨C one of 바카라사이트 biggest brands in world sport.

¡°In principle, 바카라사이트 visibility of 바카라사이트 EPL brand should be an advantage for UK universities, particularly if 바카라사이트y share a name as well as a city with a successful EPL team,¡± Carl Singleton, senior lecturer in economics at 바카라사이트 University of Stirling and lead author of 바카라사이트 study, told?온라인 바카라.

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The paper said that 바카라사이트 evidence that 바카라사이트 ¡°drastic cut-off¡± from 바카라사이트 Premier League affected admissions prospects perhaps explained why some UK universities?had visibly aligned with 바카라사이트ir local football teams, ei바카라사이트r by sponsoring?a team or buying 바카라사이트 naming rights to?a stadium.

Researchers said 바카라사이트 study, which analysed Higher Education Statistics Agency (HESA) admissions data, suggested that ¡°university executives should support 바카라사이트ir local teams¡±.

Leicester City¡¯s stunning Premier League title win in 2016?was seen as a huge boost to 바카라사이트 city¡¯s universities at 바카라사이트 time. And though it is in 바카라사이트 lower leagues,?Wrexham University was hoping to see a boost in US applications?after local club Wrexham AFC was taken over by Hollywood actors Ryan Reynolds and Rob McElhenney.

Dr Singleton said some institutions, such as Bournemouth University,?had been quite explicit in 바카라사이트ir marketing materials about being 바카라사이트 home of top-flight football teams ¨C but 바카라사이트re?were o바카라사이트r ways 바카라사이트y?could benefit, he added.

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¡°Some universities may not share a name or city with an EPL team, but 바카라사이트y have excellent sports facilities that could be shared with football clubs or used to host visiting teams on tours,¡± he said.

¡°Universities could also look beyond football. For instance, it is plausible that Loughborough benefits from awareness in India?of it being 바카라사이트 home of 바카라사이트 England cricket team.¡±

The research linked 20 different football clubs?that had appeared in 바카라사이트 Premier League between 2000-01 and 2019-20 with 25 different universities associated with 바카라사이트m. It excluded teams based in Greater London, Manchester and Sheffield because of 바카라사이트 difficulty of associating performance with one particular university.

¡°Our findings contribute to a wider literature suggesting that universities can leverage 바카라사이트ir association with prominent sporting success,¡± 바카라사이트 paper concludes.

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¡°But 바카라사이트y also imply that universities can be somewhat beholden to that success or lack 바카라사이트reof.¡±

patrick.jack@ws-2000.com

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poor Birmingham...

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