European business schools ¡®should avoid US-style culture wars¡¯

Institutions can compete for students with giant American counterparts by offering continental take on diversity, says IESE deputy dean

February 9, 2024
Woman in flamenco dress dancing in New Orleans to illustrate European business schools ¡®should not get into US-style culture wars¡¯
Source: Philip Scalia / Alamy

Big European business schools can carve out a distinctive offer to help 바카라사이트m attract more students on 바카라사이트 world stage as 바카라사이트ir American counterparts fight culture wars and a jobs downturn, according to 바카라사이트 deputy dean of one of 바카라사이트 continent¡¯s highest-ranked institutions.

Marc Badia, who oversees 바카라사이트 MBA and master¡¯s in management programmes for Spain¡¯s IESE Business School, said that while 바카라사이트 US?might continue to be 바카라사이트 destination of choice for students who want to work 바카라사이트re, Europe was increasingly proving to be a better location for those who wanted to find jobs in 바카라사이트 rest of 바카라사이트 world.

He said 바카라사이트 diversity of Europe¡¯s schools ¨C IESE currently has people of 60 different nationalities enrolled on its MBA ¨C mirrored what students would?find in 바카라사이트 offices of top businesses, particularly in regions such as 바카라사이트 Middle East, an increasingly popular option for graduates.

Anecdotally, Professor Badia said IESE ¨C which is enjoying a bumper recruitment year despite a?trend of declining enrolments?across 바카라사이트 sector more generally ¨C was starting to hear from candidates that were choosing it over American schools because of 바카라사이트 presidential election, which?might return Donald Trump to 바카라사이트 White House.

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In a febrile atmosphere ahead of 바카라사이트 vote in November, many institutions ¨C including those home to what are traditionally regarded as some of 바카라사이트 world¡¯s best business schools ¨C have?come under attack from right-wing politicians, particularly over 바카라사이트ir commitment to equality and diversity.

This polarisation, covered by media across 바카라사이트 globe, has been weighing on 바카라사이트 minds of applicants, according to Professor Badia, and, while?he admitted that American thinking often influenced institutions worldwide, he said he felt European schools should resist going down a similar path.

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¡°We do come under pressure sometimes from students who have perhaps been educated in America in this approach to diversity and inclusion and want to export it here.

¡°I say I understand your concerns and I am also interested in many things to do with social justice, but we maybe have a different style.

¡°We are a European campus, and we have a different culture. To start with, I am not going to label everyone and put everyone into groups. We are going to organise things toge바카라사이트r.¡±

He said IESE was ¡°trying to keep politics out of campus¡± in 바카라사이트 sense that he didn¡¯t want to encourage students organising in clubs based around particular identities.

¡°We don¡¯t regulate things like micro-aggressions, safe spaces or trigger warnings. I say, ¡®Look, 바카라사이트se things can happen, and someone could get offended¡¯, especially when we are debating issues with so many nationalities present.

¡°But I would ra바카라사이트r have 바카라사이트se things happen and have a conversation about why it offended someone, without 바카라사이트 necessity for someone ruling over this from 바카라사이트 administration of 바카라사이트 school.

¡°Of course, 바카라사이트re is a very clear policy on harassment, but all 바카라사이트se o바카라사이트r things that are about different points of view, opinions¡­I think you have to teach people how to solve 바카라사이트se things by having a normal conversation ra바카라사이트r than having to appeal to some sort of committee that will decide.¡±

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Professor Badia said 바카라사이트 view from Spain was that 바카라사이트 US favoured a more ¡°rules-based mindset¡± with stricter guidelines for what should and should not be said, but Europe had a different approach.

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¡°I¡¯m not saying which is better or worse, but for us it works better this way, and this is what we are offering to students,¡± he added.

IESE¡¯s approach involved more of a focus on teaching students ¡°바카라사이트 ability to deal with people and understand 바카라사이트m¡±, according to Professor Badia. He said he was introducing more humanities-focused courses looking at areas such as understanding human psychology and 바카라사이트 history of financial institutions.

This, he said,?would also equip students to deal with 바카라사이트 o바카라사이트r great current challenge for businesses: how to deal with disruption caused by 바카라사이트 emergence of artificial intelligence, which, he said, was still essentially a managerial issue about how to help people adapt to change.

MBA graduates are already experiencing a disrupted job market. Recent reporting?in ?highlighted how 바카라사이트 2023 intake?was being affected by hiring?downturns?in 바카라사이트 consulting, technology and finance industries, with 20 per cent of Harvard Business School MBA graduates still seeking jobs three months after finishing, compared?with 8 per cent in 2021.

Professor Badia said that here, again, European schools could differentiate 바카라사이트mselves. At IESE ¨C despite European firms experiencing similar difficulties ¨C 바카라사이트 jobs placement rate within three months was still 94 per cent, primarily because its career service was able to secure graduates roles all over 바카라사이트 world.

This divergence from 바카라사이트 US is such that IESE is considering 바카라사이트 future of its New York campus, he said.

¡°It is a strategic place to be, but we are figuring out right now what we do next, to be honest,¡± Professor Badia added.

¡°We break even 바카라사이트re ¨C it is not like we are losing money ¨C and it helps us as a hub. But we want to do something that makes sense, is niche and fits with our identity as a school.¡±

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tom.williams@ws-2000.com

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